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Professional

Through my 12+ years of experience in communications, I have developed content and created a communication experience for a wide range of clients from various industries. I have worked as a content writer, social media manager, UI/UX content writer, content manager, administrative assistant, and program coordinator. When we communicate, we create and educate.

Skills

Content Strategy  Writing     Copy Editing    Proofreading   Editing    Branding
Social Media    Website Content    Marketing    WordPress    Canva    Adobe Illustrator    Project Management 

Professional Experience

2024–2025

Graduate Assistant

School of Education, UW–Madison

  • Provided comprehensive research and marketing support for the Center for Community and Well-Being.

  • Assisted in strategic planning and execution for three core educational programs.

  • Delivered administrative support to enhance program efficiency and outreach.

2018–2021

Graduate Project Assistant

International Projects Office, UW–Madison

  • Assisted in managing multiple international university partnership projects, enhancing global collaboration.

  • Developed and executed internal and external marketing materials, including brochures and newsletters.

  • Managed web content and social media presence to promote the office's initiatives effectively.

  • Ensured alignment of communication strategies with UW–Madison's International Division principles.

2017–2018

Social Media and Communications Planner

Center for Urban Education, USC Rossier School of Education

  • Developed and managed engaging social media content to enhance brand visibility.

  • Created and maintained website and marketing materials to support communication efforts.

  • Assisted in producing internal communication collateral to improve team collaboration.

  • Supported the administration of multiple projects, ensuring timely execution and alignment with goals.

2016–2017

Lab Coordinator

Behavioural Research Lab, London School of Economics and Political Science

  • Provided comprehensive support to the Behavioural Research Lab (BRL) and its researchers.

  • Maintained standard procedures and policies for BRL participants and researchers.

  • Managed research assistants and coordinated related behavioral projects effectively.

  • Developed marketing initiatives to enhance participant recruitment efforts.

2016

Communication and Production Manager

TRENIQ

  • Managed communication and production aspects of TRENIQ's portal, ensuring cohesive brand messaging.

  • Reviewed product and designer descriptions to maintain high-quality content standards.

  • Coordinated brand initiatives and managed social media platforms to enhance online presence.

  • Developed marketing and communication collateral to support promotional activities.

2013–2015

Content Writer

Pink Lemonade Communications Pvt. Ltd.

  • Developed engaging short copy and website content to enhance brand visibility.

  • Crafted UI/UX content that improved user experience across digital platforms.

  • Produced thought leadership pieces, including whitepapers and case studies, to establish industry authority.

  • Collaborated with teams to create compelling social media and business writing that resonated with target audiences.

2013

Outreach Programs Coordinator

INK Conference 2013, INKTalks, Ixoraa Media Pvt. Ltd.

  • Coordinated the outreach program for INK Live 2013, overseeing the entire registration process.

  • Developed communication materials and content, ensuring alignment with partner requirements.

  • Created engaging social media content to enhance event visibility and engagement.

  • Restructured and organized the existing database to improve efficiency and accessibility.

*To request work samples, get in touch.

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